Formats
Business Coaching for Personal Development
Serpil supports specialists and managers in defining their personal goals and implementing them consistently – in an one-to-one setting that makes targeted use of their existing strengths. Through business coaching, you will develop the ability to identify challenges independently, assess them thoroughly and devise appropriate solutions.
Fields of Expertise
Where Serpil provides targeted support
Business coaching proves most effective in situations where specialist knowledge alone is no longer sufficient: in personal development processes, in times of change, and wherever specialists and managers wish to harness their potential more effectively.
Product Marketing Business Coaching
Managers and product marketing specialists gain clarity about their role, their decisions and their impact — both personally and professionally.
• Sharpen your positioning as a manager
• Make and defend decisions with confidence
• Consciously shape your impact on your team and stakeholders
Typical trigger: “I know what would be strategically right — but I don’t manage to implement it.”
Business Development Business Coaching
Learn how to tap into new business segments, actively shape growth — and clearly define your own leadership role in the process.
• Defining your leadership role during phases of growth
• Making constructive use of ambiguity and uncertainty
• Recognising your own patterns when dealing with change
Typical trigger: “I’m responsible for growth — but I feel that I myself am the bottleneck.”
why BUSINESS COACHING?
When is business coaching the right approach?
What is business coaching — and what isn’t?
Business coaching is neither training nor consultancy. Training imparts knowledge; consultancy provides solutions. Business coaching offers targeted guidance, opens up new perspectives and asks the right questions – so that coachees can develop their own answers and viable solutions. This is precisely where the strength of business coaching lies: change is not imposed from the outside, but developed from within.
What business coaching really changes
It is often not external circumstances alone, but ingrained patterns of thought and behaviour that determine how we act. A manager who sees themselves primarily as an executor is less likely to take the initiative themselves. Those who habitually avoid conflict will find it difficult to resolve it constructively. Business coaching helps to identify such patterns, strengthen self-reflection and develop new courses of action. The professional environment can also benefit from this: coachees can make more considered decisions, communicate more clearly and deal with challenging situations in a more mindful way.
MEthodology & structure
how a business coaching session with Serpil Uensal works
Every business coaching session begins with a personalised assessment of the current situation and personal goals. Building on this, Serpil guides the coaching process with targeted questions, insights and appropriate methods – in a confidential and structured manner, consistently tailored to the coachee’s individual challenges.
About SERPIL
Expert in product marketing, product management & business development
Serpil is a certified trainer and coach (dvct e. V.) with over 20 years’ practical experience in international companies and small and medium-sized enterprises. As a graduate in Business Administration (FH) and holder of an International Executive MBA, she combines practical business experience with theoretical expertise in her business coaching sessions.
Her approach is structured, empathetic and focused on the essentials. She supports specialists and managers in utilising their strengths in a targeted manner, making clearer decisions and consciously developing their professional roles.
Ready for the next step?
Whether you are looking for coaching yourself or, as a company, wish to provide targeted support to a specialist or manager – during a free initial consultation, you and Serpil will determine whether business coaching is the right approach for your particular situation.
Please submit your enquiry directly using the form below.
