Services | Product Management
Achieving Success with Product Management Workshops
Effective Product Management is the result of carefully aligning the key organisational, strategic, and operational factors within an organisation. In the workshop, you sharpen the self-image and strategic realignment of your PM team. You strengthen its visibility within the organisation and harmonise the product vision with organisational objectives. You develop concrete solutions to your specific challenges and gain practical insights that flow directly into your professional practice.
“Even several years later, Ms. Uensal’s fingerprints can still be seen within our organisation. She played an integral role in turning our product management into a cradle of innovation.”
Michael Silbernagl
Executive, OPED GmbH
At a Glance
Advancing Product Management Together
- Interactive workshops with direct practical relevance
- Working on concrete questions from within your organisation
- Facilitation by an experienced Product Management expert
- Focus on actionable results with a concrete action plan
- Over 20 years of experience in Product Management
- Suitable for mid-sized and internationally oriented organisations
- Online or on-site – flexible delivery formats
- Available in German and English at native-speaker level
Request a Workshop
Let’s discuss in a brief conversation how to develop your employees in a targeted way.










Workshop Content
What you Work on Concretely in the Workshop
The workshops place your specific challenges at the centre. Together with Serpil, you will develop solutions that can be applied directly within your organisation.
Analysing and Understanding Product Management
Existing structures, processes, and challenges are made transparent and jointly assessed.
Sharpening Target Audiences and Market Requirements
Customer needs and market requirements are analysed to enable well-founded decisions.
Developing a Product Strategy
Clear objectives, priorities, and strategic approaches for your Product Management will be developed.
Improving Product Positioning
Together with Serpil you will sharpen the positioning of your products to differentiate clearly from the competition and become more relevant to your target audience.
Improving Collaboration
Management of internal and external stakeholders and ensuring stakeholder buy-in.
Defining Concrete Measures
The workshop concludes with clear next steps that can be implemented immediately.
How to Get Started
Three Steps to a Successful Collaboration
Step 1 – Inquiry
To prepare thoroughly, Serpil will need a few brief details from you. She will then get in touch to arrange an initial get-to-know-you conversation.
Step 2 – Call
In a short conversation, together with Serpil you will clarify your current challenges and objectives. Then you will jointly explore how Serpil can best support you and, if appropriate, schedule a first in-depth consultation.
Step 3 – First Meeting
You will receive an individual assessment and concrete recommendations for action tailored to your organisation. You will then decide together on the next steps.
Why Workshops?
Workshops Enable Real Progress in Product Management
Solving Complexity in Product Management Together
Product Management is often characterized by conflicting interests, interfaces, and conflicting objectives. Workshops create the space to address these topics together and develop viable solutions.
Moving from Knowledge to Concrete Implementation
Many approaches in Product Management are well known – yet they are not consistently applied in day-to-day practice. In the workshop, these topics are directly applied and translated into concrete measures.
Creating a Shared Understanding Within the Team
Differing perspectives and interpretations frequently cause friction. Workshops bring all stakeholders to the table and create clarity, alignment, and better collaboration.
approach
Working Interactively, Developing Solutions Together
In Serpil’s Product Management workshops, the shared work on concrete questions takes centre stage.
Through group exchange, facilitated discussions, and direct feedback, solutions are developed that stand the test of everyday professional practice.
What You Take Away:
Co-Creation Rather Than Co-Existence
Participants work continuously together and contribute their perspectives. This creates an intensive dialogue that opens new viewpoints and enables better decisions.
Turning Conflict into a Productive Force
Differing opinions and points of tension are not avoided but deliberately used to develop viable solutions and reach shared decisions.
Direct Feedback on Concrete Questions
Current challenges from everyday organisational life can be brought directly into the workshop and addressed together. The immediate feedback from the group and through facilitation provides hands-on impulses and accelerates the process of finding solutions.
Learning Through Application
Content is not merely conveyed but developed and applied directly within the workshop. This creates a sustainable learning effect.
Methods
Methods That Foster Collaboration and Results
The Product Management workshops employ a versatile mix of methods specifically oriented towards interaction, exchange, and concrete results. Through facilitated discussions, group work, and hands-on formats, diverse perspectives are incorporated and solutions are developed jointly. Methods such as Fishbowl or Barcamp foster open dialogue and make it possible to address complex topics in a structured manner.
At the same time, clear facilitation and targeted impulses ensure that concrete results emerge from the exchange – results that can be transferred directly into everyday professional practice. This approach is complemented by concrete action plans and process facilitation that support the sustainable transfer of content into practice.
Formats at a Glance
Advancing Your Product Management
Whether strategic product development, optimisation of existing processes, or fresh impulses for management and product launch – depending on your objectives, you will select together with Serpil the most suitable format together to advance your Product Management in a targeted manner and deliver sustainable results.
Launch Your Product Management Workshop
In a no-obligation initial consultation, together with Serpil you will clarify your objectives and develop a workshop concept tailored precisely to your organisation.
FAQ
Who are Product Management workshops suitable for?
Product Management workshops are suitable for teams, professionals and managers, and organisations that wish to advance their Product Management in a targeted manner. They are particularly valuable when specific challenges exist and solutions are to be developed collaboratively.
Which topics are addressed in the workshop?
The content is aligned to your individual questions. Common topics include challenges in collaboration with various stakeholders within the organisation, conflicts within the PM team, goal harmonisation, and specific challenges in everyday Product Management practice.
How does a Product Management workshop proceed?
The workshop is individually prepared in advance and aligned to your objectives. During the workshop, participants collaborate actively, develop solutions, and receive direct feedback, so that concrete results are produced.
What distinguishes workshops from seminars or training sessions?
While seminars and training sessions are primarily focused on knowledge transfer, the workshop places the collaborative development of concrete solutions and action plans at the forefront. Participants are responsible for the results; the facilitator accompanies and steers the entire process, ensuring that the thematic focus is maintained throughout.
Are the workshops individually customisable?
Yes, every workshop is specifically tailored to your organisation, objectives, and challenges, ensuring that the content is maximally relevant and immediately actionable.
Where do the workshops take place?
The workshops can be conducted either on-site at your organisation, digitally, or in a hybrid format – depending on requirements and circumstances.
Are the workshops also conducted internationally?
Yes, the workshops can be conducted in both German and English and are also well suited to international teams at locations around the world.
