Formats
Consulting
product Marketing, Product management & Business Development Consulting
Consulting
There’s an old saying that goes: “He who doesn’t know the destination, can’t find the way.” When the decision is made to get Serpil on board as a consultant, it means that there will be a lot more decisions to make. At first, there’s the foundation, which means selecting and synchronizing the right tools. Does the company already work with a target card? Which tools are generally used for making decisions? Does the client make use of SWOT analyses in order to weigh both strengths and weaknesses, opportunities and threats? What about portfolio analyses? Cost leadership? Balanced scorecard? Is revenue your only key performance indicator or do you also record other relevant KPIs? Or are we starting from scratch so to speak? Is there a possibility to build suitable tools for the company?
The consulting starts where the workshops and training sessions reach the limit of their potential. Business coaching involves one-on-one cooperation. Consulting concerns the company. Yet sometimes you can save time by having the experts tip the scales with their knowledge. Often it simply makes more sense to focus on getting to the root cause of the problems rather than tinkering around trying to treat the symptoms.
Expert in Product Marketing, Product Management & Business Development
Here’s an example from a product marketing consulting case: If a company is only getting a 1% response rate from its product marketing activities, even though it set a seven-figure budget for it, then in all likelihood there is something going wrong here. The costs that are being generated are just too high. Or, to put it more drastically: they are lighting their money on fire.
Due to her long-term international experience in product marketing and sales, Serpil can help your company deal with the constantly changing market environment. As a specialist in the fields of product management, product marketing, and business development, she quickly immerses herself in the client’s field of business, identifies individual requirements, facilitates cooperative efforts to find solutions, and, in result, provides potential action plans that are solution oriented. If requested, Serpil can also assist you and your company with the further process of implementing the resulting measures in your company’s product management, product marketing, or business development.
Has your interest been piqued? That’s great! Get in touch!
Main Focus
International Experience based on her Career and Travels
Main Areas of Expertise
Experience in a wide range of fields
- Publishing
- Components Industry
- Mechanical Engineering and Facility Construction
- Health Care
- Medical Technology
- Dentistry
- Biotechnology
- Service Industry
- Telecommunication
- Energy Sector
- Software
- Renewable Energy
- Pharmaceutical & Chemical Industry
- Tourism
- Education Sector
- Business Travel
- FMCG
